So you want to know how to monetize a website now that all the work is done and you are successfully attracting visitors to your site. You have done the market research, picked the proper keywords, built your website, finished all the hard work of implementing your traffic strategies and now you have consistent visitors to your site. It's time to earn money quick.
Let's face it the main reason you put up an online business website is to earn money and you are looking for the best methods to get paid. You want to squeeze out the maximum monetary benefit that you possibly can for all the work you have put in.
When you type in your browser and search for "how to make money online" you will come back with many results like top 10 ways to make money or 101 ways to make money or 20 different ways to earn money and so forth. This is not what I am talking about.
If you have a website it all boils down to basically 3 ways that you get paid or three income streams you can develop. Only three. Those 3 are PPC or paid per click, PPL or paid per lead and PPS or paid per sale. That is it. Following is an explanation of all three.
Pay-per-click (PPC) is the least common form of payment, however it is the most popular type of payment method for affiliates just starting out or with small websites and probably the easiest way for them to earn money quickly. It works as follows. The sponsoring company who places the ad on the affiliates site pays the affiliate whenever a visitor to the affiliates site clicks on a link and is then taken to the company's site.
The affiliate gets paid a certain amount even if the visitor he referred does not purchase anything from the company's site. The most popular example of this is Google AdSense but they are only one of many pay- per-click programs. The drawback is that typical payments for PPC affiliate programs are small, however it is an income stream that you have developed.
The pay-per-lead (PPL) type of affiliate payment programs are when an affiliate sends someone from their site to the sponsoring company's site and the customer takes some kind of action. Examples of types of action would be leaving a name and email address, filling out a question and answer form, entering a contest, taking a survey or signing up for a free sample related to the company's business. This method is often used by insurance, finance and health industry related companies who rely on leads for their company to grow. In this type of affiliate payment program, compensation is based on a fixed payment per action.
Think about this for a moment. In the two payment methods mentioned above an affiliate is getting paid without any of their customers having bought anything yet. If you were in retail and someone walked into your store and just picked up a product and looked at it you would get paid. That would be an example of pay-per-click. Pay-per-lead would be like someone taking the product to a sales rep and asking for more information. The customer has not bought anything yet but the affiliate still gets paid. This is why some people believe affiliate marketing is the best way to earn money online.
In a pay-per-sale (PPS) type of affiliate program, the company pays the affiliate a set percentage or commission whenever the visitor he has referred to the company's site actually buys something from the company. But no matter what the basis of the payment is, it is generally much higher than the payment paid to affiliates in a pay-per-click program. This is the most common payment structure.
Each one has its advantages and things to look out for. For instance, with pay per sale commissions, you will want to consider the percent of commission you earn, the frequency in which they pay their affiliates, if there is a minimum payment amount and how they pay.
Those are the three basic and specific ways on how to monetize a website. This is how you get paid. Most affiliates use all three in their marketing strategies to build multiple streams of income.
Let's face it the main reason you put up an online business website is to earn money and you are looking for the best methods to get paid. You want to squeeze out the maximum monetary benefit that you possibly can for all the work you have put in.
When you type in your browser and search for "how to make money online" you will come back with many results like top 10 ways to make money or 101 ways to make money or 20 different ways to earn money and so forth. This is not what I am talking about.
If you have a website it all boils down to basically 3 ways that you get paid or three income streams you can develop. Only three. Those 3 are PPC or paid per click, PPL or paid per lead and PPS or paid per sale. That is it. Following is an explanation of all three.
Pay-per-click (PPC) is the least common form of payment, however it is the most popular type of payment method for affiliates just starting out or with small websites and probably the easiest way for them to earn money quickly. It works as follows. The sponsoring company who places the ad on the affiliates site pays the affiliate whenever a visitor to the affiliates site clicks on a link and is then taken to the company's site.
The affiliate gets paid a certain amount even if the visitor he referred does not purchase anything from the company's site. The most popular example of this is Google AdSense but they are only one of many pay- per-click programs. The drawback is that typical payments for PPC affiliate programs are small, however it is an income stream that you have developed.
The pay-per-lead (PPL) type of affiliate payment programs are when an affiliate sends someone from their site to the sponsoring company's site and the customer takes some kind of action. Examples of types of action would be leaving a name and email address, filling out a question and answer form, entering a contest, taking a survey or signing up for a free sample related to the company's business. This method is often used by insurance, finance and health industry related companies who rely on leads for their company to grow. In this type of affiliate payment program, compensation is based on a fixed payment per action.
Think about this for a moment. In the two payment methods mentioned above an affiliate is getting paid without any of their customers having bought anything yet. If you were in retail and someone walked into your store and just picked up a product and looked at it you would get paid. That would be an example of pay-per-click. Pay-per-lead would be like someone taking the product to a sales rep and asking for more information. The customer has not bought anything yet but the affiliate still gets paid. This is why some people believe affiliate marketing is the best way to earn money online.
In a pay-per-sale (PPS) type of affiliate program, the company pays the affiliate a set percentage or commission whenever the visitor he has referred to the company's site actually buys something from the company. But no matter what the basis of the payment is, it is generally much higher than the payment paid to affiliates in a pay-per-click program. This is the most common payment structure.
Each one has its advantages and things to look out for. For instance, with pay per sale commissions, you will want to consider the percent of commission you earn, the frequency in which they pay their affiliates, if there is a minimum payment amount and how they pay.
Those are the three basic and specific ways on how to monetize a website. This is how you get paid. Most affiliates use all three in their marketing strategies to build multiple streams of income.
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